Content Strategy Director - Cultural Intelligence Platform (SAAS):
£60,000 - £65,000 + perks and benefits!
Content Strategy Director - Cultural Intelligence Platform (SAAS):Salary - £60-65K + perks and benefits!The role/opportunity:I'm partnered with a Content Marketing Tech business/strategic consultancy who are looking for a superstar content strategy director.They're able to offer brands rich 'cultural intelligence' data & insights and they have an in-house team of content strategy experts that help turn these insights into meaningful solutions for brands, helping them plan their content strategy approach in a constantly evolving world, where trends move fast and so do people's interests.Their goal is to help brands understand current culture and understand different online tribes' interests better to help brands achieve their content marketing goals.They use sophisticated AI to aggregate social & online content across the internet which can be used to provide insights on how online audiences engage with content and cultural trends, they can the break these audiences into different categories or 'online tribes'. The insights in the platform mainly look at audience data, showing what content people are engaging with and what interests are rising and falling to help brands better understand audiences they want to engage with.Their in house team then can help brands make sense of this data & insight to help brands navigate the constantly changing trends in a fast moving digital world, to ensure their content marketing is on point and engaging the right audiences, in the right way.The data shows the ‘what’s going on?’ The strategist then analyses the ‘why is that happening’ and turns it into something brands can do about it. This end to end service gives them a point of difference from other SAAS Martech businesses, as they offer more strategic advice and consultancy. They work with many of the biggest global brands and are now growing their team!Want to learn more? Apply here to be considered for the role!Ultimate Asset is proud to be an equal employment opportunity employer. We do not discriminate based upon race, colour, gender, sexual orientation, gender identity, gender expression, age, status, origin, disability, or any other basis covered by law. All employment is decided on the basis of merit, qualification & business need. We celebrate diversity and encourage you to apply to opportunities here at Ultimate Asset