Creative Strategy Director – NYC, DOOH, Experiential, Content, Data, Ambient Media
Competitive Base + Benefits
My client is looking for a creative virtuoso, commercial genius and marketing strategist all rolled into one. My client is an ideas factory for big blue-chip brands and works with the likes of the some of the most iconic household brands on imaginative data-driven outdoor activations where the world is your canvas and no idea is off limits. The only thing holding you back is the limits of your imagination. My client works with move studios, automotive giants and FMCG / CPG global companies on helping to create advertising landmarks that catch the attention of consumers to create IGable moments.
From panoramic building wraps, to huge high-definition video screens, special installations, custom built opportunities and experiential, a handle of marketing and brand storytelling is an essential part of the role for prospective candidates. Equally important is the ability to build rapport with decision makers at clients and also comms planning teams at media agencies in order to win sign off on projects.
Commercial acumen, the ability to sell ideas into decision makers at brand and planning teams at media agencies is key. To do this we’re looking for someone with gravitas, someone who can light up a room when they present. The ability to follow through with what is promised is key so fantastic attention -to-detail and account handling skills are also needed.