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I am working closely with an adtech company with a strong brand presence across APAC and beyond. In this role, you'll be part of their Intelligence Team and work among the best in the industry. Their work environment is very informal and dynamic, perfect for a candidate who is hands-on, proactive: one who doesn’t shy away from picking up the phone or arranging a meeting in order to get the job done effectively.
This is a role that suits a well-organised person with an eye for detail and with a minimum of 5 years’ experience within the market research and/or digital media landscape.
The ideal candidate is proactive, has high standards of client service and a consultative approach.
Based in Singapore, you'll be working cross-functionally on an international scale. You'll also be in charge of building solid measurement solutions for clients and demonstrating how the company drives the business outcomes they desire as well as producing insights related content for sales support.
In summary, your daily basis will be:
Managing research projects for clients and agencies in the APAC region, leveraging in house measurement solutions or working with third-party agencies.
Developing and maintaining relationships with different research vendors – from Nielsen and Kantar Millward Brown, use platforms such as Global Web Index.
Research projects such as pre-testing, advertising/creative effectiveness, cross-media and audience measurement are an essential part of client partnerships.
On top of the classic research, there will be scope to pitch your own ideas and innovative approaches.
You will be working across a diverse range of clients, spanning from tech to retail, from telecommunications to FMCG.
What you'll be doing
Leveraging audience data the company are subscribing to (Comscore, GWI…).
Coordinate and execute research projects independently – from taking to the brief to report delivery – with assistance where needed from the Director of International Research.
Select suitable partners to run the study.
Educate sales teams and give recommendations on the best research methodologies for a given project.
Keep track of projects and prepare regular updates for the team and salespeople – including costs, results, learning and best practices.
Troubleshooting of issues and management with the tech and ad-operations team.
Extraction of campaign/audience-based insights and creation of decks for client presentations.
Client presentations over the phone or face to face.
Proactively pitch new research ideas and stay up to date with new vendors and trends.
Case-study creation of examples of best results.
What you must have
Understanding of the programmatic media landscape and data
Previous experience managing multiple projects
Research and project management experience desired
Strong analytical skills
Experience in leading conference calls and dealing with clients
Proficient with Excel and PowerPoint
High level of written and spoken English
Educated to university-level degree
Now that you have read the JD, tell me more about YOU!
Have a confidential chat with me: email@example.com