An award winning global media agency with a dedicated digital team are looking to add a Senior PPC Executive to their growing team. This team is responsible for strategy and activation of Paid Search activity in Europe, which is closely integrated with Organic Search efforts lead to the Agency and the client.
You will report into the Client Partner with the day to day support from the Account Director whilst helping the Agency drive best practice adoption and performance. Working within the Paid Search Europe hub, you will be integral to achieving client goals through the development and optimisation of Paid Search activity as part of integrated multi-channel campaigns.
Working closely with search engine partners to run Paid Search campaigns.
Creating media plans and set up best practice to achieve set KPIs.
Navigating and implementing advanced features within native and 3rd party search management platforms – automation, scripts, audiences etc.
Identifying opportunities to optimise search campaigns and improve performance.
Completing client reports in a timely manner whilst providing relevant insights and recommendations.
Prior experience in setting up and optimising campaigns within Google Ads and Bing Ads.
Prior experience in navigating search management platforms (SA360) to set up, optimise and report on search campaigns.
Comfortably use audiences and automation to optimise and manage search campaigns.
Advanced knowledge of Excel and PowerPoint.
Solid understanding of Paid Search best practices and search measurement capabilities.
Able to handle multimarket/international campaigns would be advantageous.
Prior experience in running direct response campaigns is also preferred.